Chad Hurley, co-founder of YouTube, said Saturday that his wildly successful site will start sharing revenue with its millions of users.
Hurley said one of the major proposed innovations is a way to allow users to be paid for content. YouTube, which was sold to Google for $1.65 billion in November, has become an Internet phenomenon since it began to catch on in late 2005. Some 70 million videos are viewed on the site each day.
“We are getting an audience large enough where we have an opportunity to support creativity, to foster creativity through sharing revenue with our users,” Hurley said. “So in the coming months we are going to be opening that up.”
Hurley, who at 30 is one of the youngest Internet multimillionaires, gave no details of how much users might receive, or what mechanism would be used.