5/21/2008

Microsoft looks to buy way into search (again)

Filed under: — Aviran Mordo @ 9:49 am

Microsoft is looking to buy its way into search, and I’m not talking about Yahoo.

The software maker plans on Wednesday to launch a cash back program to those who buy things after using its search.

Microsoft has details of the program up on its Web site, including a list of frequently asked questions.

“We want to earn your loyalty and reward it with cashback savings for your everyday online shopping,” Microsoft said. “We are ‘The Search That Pays You Back!’

 

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