Google has released its free Google Media Server to bridge the gap between a PC and a TV. A Universal Plug and Play device is needed along with Google Desktop gadgets and search. An analyst noted that Google Media Server is aimed at technology-savvy consumers who know what UPnP is, unlike solutions from Apple, Inc. and Microsoft.

Having staked out a position on your PC and many mobile Relevant Products/Services devices, Google now has its sights on your living room. Late last week, the search giant announced the release of a free beta version of Google Media Server, a Windows application that seeks to bridge the gap between a PC and a TV.

That gap is between the explosion of TV programs, movies, music and homemade videos on the Web and television sets. A variety of solutions have been launched by Microsoft Relevant Products/Services, Apple and others, and now Google is entering that ring.

Its Media Server uses Google Desktop gadgets as the administration tool and desktop search to find media files. The user will also need a Universal Plug and Play (UPnP) device like Sony’s PlayStation 3, Microsoft’s Xbox 360, Hewlett-Packard’s MediaSmart high-definition televisions, and other consumer devices.