10/30/2008

Study finds videoconferences distort decisions

Filed under: — Aviran Mordo @ 6:32 am

Videoconferencing is often heralded as the next best thing to being somewhere - a cheaper, simpler alternative to traveling in person to attend a meeting. Yet a small study raises questions about whether videoconferencing distorts interactions in a subtle but important way.

The study found that doctors and nurses who attended seminars via videoconference were more likely to be influenced by the charisma of the presenter. In contrast, people who were face-to-face with the presenter were more likely to base their judgment of the presentation on the arguments that were used, the researchers said.

 

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