Three major movie studios are about to try an interesting experiment. They are launching a new TV network called Epix that will show their own recent films in HD, but they’re going a step beyond by bundling it with an online, on-demand service that offers HD streaming of the same films over the Internet. Think of it like Hulu for movies that aren’t yet out on DVD. Oh—and did we mention that the service will have no advertising and won’t appear on your cable bill?
A new business model

The music industry was never much good at being a digital retailer—anyone remember MusicNet and Pressplay?—but TV networks and movie studios now seem to think they have learned the lessons of the past.

Like Hulu, the Epix movie service is a joint venture formed by the content owners; in this case, the service is powered by the movie studios Lionsgate, Paramount, and MGM. The Epix TV network will air movies that are in the “pay-TV” window, those weeks before a film appears on DVD in which it is available on pay-per-view or HBO, among others.

That doesn’t sound so new, but Epix will be bundled directly into cable packages; under the current business model, it will never appear as a separate charge on the bill and will never have to be added to a package. If Epix can convince enough cable operators to sign on (it isn’t yet announcing partners), the service will have an immediate competitive advantage over pay-TV channels with an additional monthly fee.

But the best part is that Epix viewers can access the same material online, on demand, at Epixhd.com. Ars spoke with Emil Rensing, chief digital office at Epix, who says that watching films online will be a two-click experience with full support for 720p streaming.

Lots of big news from WWDC including updates to almost all of Apple’s laptops.

They added a 13-inch version to the MacBook Pro line, updated the MacBook Air, and added a few new ports to some of the machines including an SD slot and firewire 800 port. Software updates saw Safari 4 launched, OS X updates including threading changes, Exchange support to mail, calendar, and address book, and OpenCL a new open graphics standard.

The iPhone got quite a bit of love in 3.0, much of it just confirming older news. Cut, copy, and paste, shake to undo, developer APIs, Cocoa Touch support for text, landscape mode updates, spotlight, and MMS all made the bullet list. You will now also be able to rent and purchase movies directly from your iPhone. Other new features in 3.0 include the much debated tethering ability, allowing you to use your iPhone as a cellular modem (unfortunately there was no mention of AT&T actually supporting this feature, a wonder there wasn’t a riot), integrated TomTom GPS navigation, and game features galore.

New functionality also allows you to locate your iPhone via MobileMe, play a sound to help you locate it (regardless if it is set to silent), and even wipe your data remotely. The New iPhone hardware updates, “3GS”, adds a 3 megapixel auto-focus camera, voice interfaces, twice the processing power, and hardware encryption. The 3GS comes in 16GB ($199) and 32GB ($299), pushing the 3G (which they are keeping on the market) to $99.

China is requiring personal computers sold in the country to carry software that blocks online pornography and other Web sites, potentially giving one of the world’s most sophisticated censorship regimes even more control over the Internet.

The software’s developer said Monday the tool would give parents more oversight by preventing computers from accessing sites with pornographic pictures or language. Jinhui Computer System Engineering Co., which won a government contract to develop the “Green Dam-Youth Escort” filtering software, was compiling a database of sites to block.

Although porn sites are initially targeted, the software could be used to block other Web sites, too, including those based on keywords rather than specific Web addresses.