12/17/2009

Borders jumps into digital books fray

Filed under: Aviran Mordo @ 5:39 am

Loss-making Borders, which has been losing readers to larger rival Barnes & Noble Inc, plans to integrate a new online store with its own website, Borders.com, it said in a statement on Tuesday.

Kobo, a spinoff of Indigo Books & Music Inc that now provides books to customers in over 200 countries, will also host a separate e-book store that caters to multiple mobile devices from the Apple Inc iPhone and Palm Inc Pre to Research in Motion Ltd’s Blackberry and cell phones running on Google Inc’s Android operating system.

 

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