Wix.com, a free Web publishing platform, has announced that it will now help customers cater to on-the-go audiences with the launch of WixMobile, a free mobile Web site builder. The update expands the company’s product line, which lets users create free Web sites and customized Facebook fan pages.

Designed as an easy and cost-effective way for anyone to get a mobile site up and running in under 10 minutes, WixMobile users can build mobile sites without any previous coding experience. They simply select a site template and customize the background, colors, text, icons, and more. WixMobile offers one-click access to business hours, contact information, directions, and other action-oriented areas. Now small business owners can quickly create a mobile site without the need to shell out big bucks for costly coders.