Google extends searching offline

Filed under: — By Aviran Mordo @ 10:17 am

Google may already be dominant on the web but now it is stretching its wings to the physical world as well.

Google Space, at Terminal One of London’s Heathrow airport, will allow people to log onto the net and check e-mail while they wait for flights.

For Google, the space will be used to test its myriad product launches on the public.

“We see it as a huge focus group,” said Lorraine Twohill, Google’s European director of marketing.

“For many of our users, we have always been something in their computers and they have never actually met us,” she said.

With trained Google staff on hand at the booth, it will be a chance to road-test some of its new product launches and get invaluable feedback.

Source: BBC


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