12/17/2005

Online-advertising budgets to keep growing

Filed under: — By Aviran Mordo @ 12:08 pm

Online display and search ad spending is projected to grow at an annual rate of 10 percent over the next five years, according to a new study.

The automotive, media and financial-services industries are expected to lead the way in total advertising spending. The annual increase in automakers’ Web ad spending will be 24 percent, while the travel industry should see a 13 percent increase through 2010, indicated a JupiterResearch study released Thursday.

The research firm said advertising agencies and publishers who want to do well should be sensitive to each industrial sector’s needs. Marketers, for instance, want an integrated approach to their online and offline campaigns.

Source: News.com

 

2 Responses to “Online-advertising budgets to keep growing”

  1. James Talbert Says:

    Has anyone heard of this http://allgoogleadsforfree.com ? If so…is it for real?

  2. Aviran Mordo Says:

    This is a scam, don’t believe anything they say

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