Clear Channel to launch music video-on-demand

Filed under: — By Aviran Mordo @ 12:48 pm

Clear Channel Communications Inc., the top U.S. radio conglomerate, on Friday said it planned to begin testing a free, music video-on-demand service next Tuesday as part of a strategy to bolster its Internet presence.

Between 2,000 to 3,000 music videos from top artists at Warner Music Group and Universal Music Group will be featured on some of its radio station Web sites.

A third music label is likely to join, although a deal has not been finalized, Evan Harrison, executive vice president of Clear Channel’s radio division said.

The free service will be advertising support, the company said.

Source: Reuters


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