11/27/2006

Shift to Finer, Larger TVs Favors LCD over Plasma

Filed under: — By Aviran Mordo @ 11:13 am

Plasma TV suppliers such as Panasonic maker Matsushita Electric, already outnumbered by the rival LCD camp, are expected to lose further ground as LCD TVs encroach on the 40-inch-class market, a plasma stronghold.

Growing demand for higher-resolution models is also giving a leg up to liquid crystal display (LCD) TVs, promoted by Sony Corp. and many others in Taiwan and South Korea, paving the way for consolidation among plasma companies, analysts say.

It is technologically difficult and often costly for plasma makers to give a full high-definition function to models with a screen size of less than 50 inches, while LCD TV makers are aggressively promoting full HD models in that segment although prices are generally higher.

“This Christmas season probably is the last chance for (plasma TV makers) to promote 42-inch models. By this time next year probably there will be no price difference between plasma and LCD TVs,” Credit Suisse analyst Wanli Wang said.

Source: eWeek

 

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