2/6/2008

Microsoft shows off Web ad prototypes

Filed under: — By Aviran Mordo @ 1:35 am

Microsoft Corp.’s online advertising researchers will spend this year teaching computers to be smart about sticking ads into video clips, and to be even smarter about targeting ads to specific Web surfers.

Microsoft showed off a handful of early-stage advertising projects at its headquarters Tuesday that may or may not turn up as part of Microsoft’s Web advertising platform.

 

Leave a Reply

You must have Javascript enabled in order to submit comments.

All fields are optional (except comment).
Some comments may be held for moderation (depends on spam filter) and not show up immediately.
Links will automatically get rel="nofollow" attribute to deter spammers.

Powered by WordPress