6/29/2010

HP To Spam Your Printer

Filed under: — Aviran Mordo

Hewlett-Packard plans to use Yahoo’s advertising network in a pilot program that will deliver targeted advertisements for content printed with its latest line of Web-connected printers.

HP launched a line of Web-connected printers last week that allow users to print content directly from the Web or send content from their mobile phone to a remote printer using an e-mail address specific to that printer.

HP also launched a program called “scheduled delivery,” where a user can regularly schedule printing, for example, portions of a daily newspaper every day at 7 a.m.

USPTO Lets Amazon Patent the “Social Networking System”

Filed under: — Aviran Mordo

After shelling out a reported $90 million to buy PlanetAll in 1998, Amazon shuttered the site in 2000, explaining that ‘it seemed really superfluous to have it running beside Friends and Favorites.’ But years later in a 2008 patent filing, Amazon described the acquired PlanetAll technology to the USPTO in very Facebook-like terms. And on Tuesday, the USPTO issued US Patent No. 7,739,139 to Amazon for its invention, the Social Networking System, which Amazon describes thusly: ‘A networked computer system provides various services for assisting users in locating, and establishing contact relationships with, other users.

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