7/25/2010

Google admits that employees change index rankings

Filed under: — Aviran Mordo

From ZDNET:

“Companies with a high page rank are in a strong position to move into new markets. By “pointing” to this new information from their existing sites they can pass on some of their existing search engine aura, guaranteeing them more prominence.

This helps companies such as AOL and Yahoo as they move into the low-cost content business, says Mr Bonnie. “They can use their Google page rank to make sure their content floats to the top,” he says.

Google’s Mr Singhal calls this the problem of “brand recognition”: where companies whose standing is based on their success in one area use this to “venture out into another class of information which they may not be as rich at”. Google uses human raters to assess the quality of individual sites in order to counter this effect, he adds.”

India unveils prototype of $35 computer

Filed under: — Aviran Mordo

It looks like an iPad, only it’s 1/14th the cost: India has unveiled the prototype of a $35 basic touchscreen tablet aimed at students, which it hopes to bring into production by 2011.

The tablet can be used for functions like word processing, web browsing and video-conferencing. It has a solar power option too - important for India’s energy-starved hinterlands - though that add-on costs extra.

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